Get Spiffy Inc. — an on-demand car care, technology and services company — has announced the closing of its “Series C” financing round, raising $30 million led by Edison Partners with participation from existing investors Tribeca Venture Partners, Bull City Venture Partners, IDEA Fund Partners, Trog Hawley Capital, Attinger and Private Access Network and strategic investors Shell Ventures, Goodyear Ventures and Mann+Hummel.
The Presidio Group was the exclusive adviser to Spiffy on the round, which included procuring automotive dealer groups as new strategic investors, such as the Bowers Automotive Group, Qvale Auto Group and the Sewell family, among others.
Since its launch in 2014, Spiffy has delivered over 2 million mobile automotive services nationwide and is currently delivering between 3,000 and 4,000 services daily across 45-plus markets with over 500 technicians and more than 350 vans.
With this investment, the company plans to go deeper in each of these areas by launching new franchise markets, rolling out Spiffy Tires and Spiffy Brakes, and introducing medium- and heavy-duty fleet services across the country. Funds also will be used to fuel Spiffy’s private-label hardware and software-as-a-service offering for automotive dealers, Digital Servicing.
Spiffy introduced Digital Servicing in 2020 to support dealers going mobile by providing private-label proprietary van upfit; software for a dealer-branded app suite that includes an iPhone and Android consumer app, technician app and manager/customer service dashboard; as well as training.