Mitchell 1 has added an online appointment feature to its SocialCRM shop marketing service that’s designed to make it more convenient to schedule appointments for vehicle repair and maintenance. The feature is integrated with the company’s Manager SE shop management system.

It allows consumers to request an appointment directly on the shop’s website or from an email sent from the shop. The request is automatically delivered to the shop’s Manager SE system with an alert that a request has arrived. The shop can then review the request and either accept or decline based upon availability. When accepted, the appointment is added to the shop’s schedule, and the system automatically sends a text or email to the consumer to verify the appointment.

The new feature is now included with all SocialCRM subscriptions.