Kukui Corp. now offers a video-based marketing application, Kukui Shop Videos, designed to help independent repair shops engage and attract customers, market their business’ specialties, recruit technicians, and increase search engine optimization (SEO).

Kukui Shop Videos is billed as a “turn-key” marketing program. The company’s videographers will spend a day on-site recording interviews with the shop owner, team members and customers to gather information about the shop. Then, Kukui prepares videos along with a set of web pages designed to attract the shop’s target audience. Each video is augmented with features that prompt viewers to click to call or make an appointment.