Kia Motors America (KMA) has named Michael Cole as its chief operating officer and executive vice president. Cole is now the central point of contact for all sales, marketing, service, and corporate and product planning functions in the United States. He reports to KMA president and CEO Sean Yoon. Cole has been the chief operating officer of Kia Motors Europe since 2012.

KMA also has promoted Greg Silvestri to vice president of service and aftersales operations, reporting to Cole. The move adds parts sales and dealer fixed-operations responsibilities to Silvestri’s existing duties as executive director of service operations. With nearly 35 years of automotive experience, Silvestri’s background includes corporate and field-based roles in sales, marketing, dealer development, service and dealer relations with Mazda prior to joining Kia in 2004.