Continental has named Gary Mercer as its western sales manager. Mercer is tasked with managing the company’s aftermarket program for the traditional WD network. He will work with all of Continental’s aftermarket product lines, including TPMS sensors and service parts, fan assemblies, OE replacement parts, and brake system parts.
Mercer has worked in the automotive aftermarket for more than three decades. This includes time as the western divisional sales director for ProMax Auto Parts Depot, director of sales and marketing for Best Brakes, and executive vice president of ABC Brakes.