Anyline, a mobile data capture company, now offers the capability to scan size and dimension information from the side of any vehicle tire. According to Anyline, the scanner can be integrated into the websites of tire retailers to simplify the process of buying tires online by allowing shoppers to scan their tires via their phone camera to find the right size and specifications for their vehicle.
“Buying tires online is a challenge for most consumers. They have to know how to ‘read’ the data on the sidewall, including the width, profile, diameter and speed, and correctly enter this data to find the right tires for them,” said Frederic Baroin, global head of automotive business at Anyline. “But with a tire size scanner on the website, consumers can simply capture the data with their phone camera and auto-fill the information in under a second. This will help tire retailers to improve the experience of existing customers, while also attracting new customers who have not previously bought tires online.”