The Aftermarket Auto Parts Alliance has promoted Jimmy Golden to director of e-commerce solutions, responsible for managing the strategic direction and day-to-day operations of The Alliance’s customer-focused e-commerce offerings like MyPlace4Parts. He reports directly to Vice President and Chief Information Officer Dale Hopkins.
A 29-year automotive aftermarket veteran, Golden joined The Alliance in 2009 and has served in a variety of capacities, including data management and support, as well as project leader for The Alliance’s business-to-business technology. He has been involved in the development of MyPlace4Parts.
Prior to joining The Alliance, Golden worked for Epicor as electronic catalog and service solutions manager and, later, as a product marketing assistant.